Facebook feature
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3 Things You Need to Do with the Facebook Page Call-to-Action Button

Facebook recently announced the roll out of Page call-to-action buttons, which was first mentioned by Facebook last fall. The Facebook page call-to-action button option was first rolled out to Dollar Shave Club as a ‘beta’ test. Brian Kim, Dollar Shave Club’s Director of Acquisition, reported a 2.5x higher conversion when using the ‘Sign Up’ button verses using inserting a call-to-action [...]
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